“The third most active regional market
in the world”
Ernst & Young.
“Pan-Arab audio-visual broadcasting advertising
revenues are projected to grow at a CAGR of around 16%
over the period 2006-2011”
“Satellite TV broadcasting and advertising income are projected to keep growing strongly by
reflecting market growth and by gaining market share
from other media, particularly domestic broadcasters”
“Satellite TV currently accounts for
approximately 88% of pan-Arab advertising”
“In less than three years from now (2007),
radio’s share of pan-Arab advertising will exceed
that of newspapers” |